Modern music marketing leans heavily on influencer placement — TikTok creators, Instagram tastemakers, YouTube reactors. The Influencer Outreach tab inside Social Hub is a guide plus a tracker: learn how creator outreach works, browse a directory of outreach services, and log every pitch.
Three tabs
- Getting Started — how influencer and playlist outreach works, what legitimate services do, and the red flags to avoid
- Resources — a directory of playlist and creator services (SubmitHub, Groover, Playlist Push, and more), refreshed automatically, plus a "My Outreach Accounts" list for the services you've signed up to. MusicLaunch isn't affiliated with these services and a listing isn't an endorsement — check current prices and terms on each service's own site.
- Outreach Tracker — every pitch you've logged, with stats on placements, spend, and acceptance rate
Status tracking
Each outreach record has a status: Drafted → Pitched → Accepted or Declined → Placed → Paid. Log the creator's name, platform, follower range, method (SubmitHub, Groover, Playlist Push, direct DM, email), the song pitched, the cost, the date you pitched, a link, and notes.
Pitching by email
The tracker doesn't send anything itself. To pitch a creator by email, add them in Contacts and email them from there — or use a Sequence (Contacts → Sequences) for multi-touch outreach, since most creators don't reply to the first email — then log the pitch here.
Compensation tracking
For paid placements, log the cost and the date you pitched. The tracker totals your spend and shows your acceptance rate.
