# Social Hub & Connecting Accounts

Connect Instagram, Facebook, YouTube, TikTok and Bluesky, see what each connection can do, use copy-and-open for the rest, and reuse past posts with the Content Recycler.

Social Hub is your social media command center inside MusicLaunch. Connect your accounts, see live engagement metrics, compose and publish posts to multiple platforms at once.

## Connecting an account

1. **Open Social Hub**

   Click "Social Hub" in the left sidebar.

2. **Click "Connect Accounts"**

   A dialog shows all supported platforms.

3. **Click "Connect" next to a platform**

   For Instagram, Facebook, TikTok, YouTube, and Spotify your default browser opens to that platform's login — approve the requested permissions. Bluesky asks for your handle and an app password instead (create one at bsky.app → Settings → App Passwords).

4. **Browser returns to MusicLaunch automatically**

   A deep link brings you back to the app and the account shows as Connected.

## Supported platforms

- Instagram Business or Creator accounts (direct photo posting + insights)
- Facebook Pages (direct posting + page metrics)
- TikTok (video and photo uploads arrive as a notification in TikTok's Inbox for you to finish and post)
- YouTube (video uploads, which arrive on your channel as Unlisted, + channel stats)
- Spotify (optional and limited — shows your own listener account in Social Hub and lets the Playlist Tracker fill in a playlist's name; your artist numbers come from a Spotify for Artists CSV import or Record Metrics. See Connecting Spotify.)
- Bluesky (direct posting)
- X, Threads, Mastodon, LinkedIn, Tumblr, SoundCloud, Bandcamp (copy & open — the app copies your text and opens the site so you paste and post there)

> **Note: Instagram requires a Business or Creator account**
>
> Instagram's API only works with Business or Creator accounts (not personal). If you have a personal account, switch it to a Creator account in Instagram’s settings — it's free and reversible.

## Live metrics in the cards

Once connected, the Social Hub shows live cards for each platform with follower counts, recent post performance, and engagement metrics. The cards refresh on every visit to the page.

## Content Recycler: reuse past posts

The Content Recycler tab (next to Post Archive) lists every post you have published, or marked as posted, in the campaign selected in the sidebar. A post is listed right away, with its caption, the date it went out and a Reuse score. The Reuse score is a rough guide from the post's age, type and caption length. It is not how the post did: no likes or views go into it.

- A post sent with Copy & Open reads "Copied" and has a "Copied, not confirmed" tag, because MusicLaunch can't see whether you posted it. A TikTok post reads "Sent to TikTok".
- An Instagram post shows Instagram's own Reach, Likes, Comments, Saves and Shares, with a "View on Instagram" link, only when it is one of the 10 newest posts on your Instagram account, its caption on Instagram matches what MusicLaunch sent exactly, and the two dates are within a day of each other. These numbers can be up to 48 hours behind, and they are not shown in Demo Mode.
- YouTube videos are never listed, and neither are posts made outside MusicLaunch (for example, straight in the Instagram app).
- "Recycle This" on any post opens Create Post with that caption, for the same platform.
- "Remove" on a post takes it off this list, and no suggestions come from it. The post itself isn't changed or deleted. Removed posts are under "Removed" at the end of your posts, each with "Put back" (the message after Remove also has Undo).

Recycler Suggestions come only from posts at least 2 weeks old. A suggestion is an Evergreen Repost, a Repurpose (the post on another platform you have posted to) or a Format Adapt (an idea to rework the post in a new format yourself). "Use This" opens Create Post with the original caption, for the suggested platform, ready for you to adapt, and counts toward Suggestions Used. "Dismiss" asks first, then takes the suggestion off the list for good; your post is not changed. "Check for Suggestions" reads your published posts again and adds any new suggestions. It doesn't use your team. For ideas sooner, ask your Social Strategist → "Recycle Content" (this counts toward your monthly allowance).

## Disconnecting

Click "Connect Accounts" → next to any connected platform, click "Disconnect". This removes the stored token from your local machine. The platform will also show MusicLaunch as a connected app in its own settings — revoke access there too if you want a clean break.

## Related articles

- [Composing & Publishing Posts](https://www.musiclaunchapp.com/help/compose-post.md): Write posts once, publish to multiple platforms, schedule for later, or send immediately.
- [Content Calendar](https://www.musiclaunchapp.com/help/content-calendar.md): Plan and schedule social media posts across all your platforms.
- [Performance Dashboard](https://www.musiclaunchapp.com/help/performance.md): Track streaming, social growth, and engagement across platforms.

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- From the MusicLaunch Help Center (Social & Posting). The same guide is built into the app under Help.
- Web page: https://www.musiclaunchapp.com/help/social-hub/
- All guides: https://www.musiclaunchapp.com/llms.txt
- Support: hello@musiclaunchapp.com